Meet Nautel: Global RF Technology Pioneer
Nautel stands as a global leader in the design, manufacture,
and support of high-power Radio Frequency (RF) products.
Based in Hackett’s Cove, Nova Scotia, this innovative company
has built a reputation for excellence across multiple critical
sectors.
With over 200 employees spanning operations in Canada and
the United States, Nautel combines cutting-edge engineering
expertise with ISO 9001-certified manufacturing capabilities.
The company has strategically expanded its reach through
acquisitions of Digidia and Kenta, significantly enhancing its
digital radio and maritime communications offerings.
Diverse Market Leadership
Radio Broadcasting
Powering radio stations worldwide with reliable,
high-performance RF solutions
Navigation & Maritime
Critical communication systems for maritime
safety and navigation operations
Sonar Systems
Advanced underwater detection and
communication technologies
Industrial RF Applications
Specialized RF solutions for industrial and
commercial applications
Organizational Excellence
200+
Global Employees
Across Canada and United States
operations
50+
Engineering Professionals
Dedicated to research and
development
2014
Leadership Since
Kevin Rodgers as President & CEO
Nautel operates from multiple strategic locations including Hackett’s Cove, NS; Bangor, Maine, USA; Cornwall,
ON; and Quimper, France, ensuring global reach and local expertise.
The Strategic Challenge
Despite maintaining a strong product portfolio and
established customer base, Nautel identified critical
growth opportunities that required strategic
intervention.
The company recognized that achieving their
ambitious market expansion goals would require a
sophisticated approach to client engagement and
competitive positioning.
Challenge #1: Inconsistent Client Engagement
Gaps in market awareness and retention across
different customer segments were limiting
growth potential and market penetration
opportunities.
Challenge #2: Competitive Market Share Growth
Strategic desire to gain market share through
competitive take-away initiatives, particularly
in the rapidly evolving digital radio and
navigation sectors.
AGS RevHelix: The Strategic Solution
To address these complex challenges, Nautel needed a specialized outbound lead generation partner capable
of navigating sensitive customer relationships while systematically uncovering new growth opportunities.
AGS’s RevHelix program delivered exactly what was needed: a strategic outbound sales development
framework focused on highly qualified lead generation and account-sensitive outreach that respected
existing relationships while driving new business.
Implementation & Technology Stack
Engagement Timeline
The comprehensive 12-month qualified lead
generation campaign was designed to deliver
sustained results and continuous optimization
based on market feedback and performance data.
Team Collaboration Approach
- Multiple onboarding and calibration meetings
- Live feedback loops to align messaging with
market response - Ongoing reporting and strategic insight sharing
HubSpot
CRM and campaign tracking
Gong
Call analytics and conversation intelligence
LinkedIn Sales Navigator
Persona mapping and social selling
Contact Intelligence
Seamless.ai & SalesIntel for verified contacts
Impressive Results & Impact
The first five months of the RevHelix engagement delivered exceptional results that exceeded expectations
and established a strong foundation for continued growth.
Strategic Value & Client Success
“RevHelix has enhanced the way we engage with our accounts. The AGS team’s professionalism, attention
to detail, and understanding of our market ensured our outreach was impactful and respectful. The insight
we’ve gained from these conversations is just as valuable as the leads themselves.”
– John Whyte, Head of Marketing and Product Strategy, Nautel
Customer Intelligence Goldmine
Direct insights from
customer conversations
informed both sales and
product development
teams, providing invaluable
market intelligence
Enhanced Market Understanding
Nautel gained deeper
insights into current
customer sentiment and
previously unmet market
needs
Superior Performance Metrics
Achieved higher
conversion and response
rates compared to all prior
lead generation attempts
